Benefits and Results

Benefits
To maintain competitiveness, corporations must improve and renew both their products and supporting technologies. A continuous stream of engineering creativity is the single most important element in the process.

The traditional approach to concept development is to solve one element of the problem at a time until a workable idea is generated. This trial and error approach may achieve a solution, but ordinarily the "solution" is relatively low-level. Trial and Error works for single problems when possible alternatives do not exceed 10-15. In today's complex technology, alternatives for any given problem can reach into the hundreds.

TRIZ/TIPS not only solves today's complex problems, it will give you at least two to three right answers to every problem.

Current Status of inventiveness in the United States

Patents per 100,000 people	Pending Patent applications

SOURCE: Where We Stand, The Smartset, 1992

• Breakthrough new product development
• Patentable ideas to achieve increased market share
• New product development that will allow you to overcome a competitor's patents
• Create a patent umbrella around your existing technology
• Technological forecasting: Predicting the next level in the development of any product or technology
• Reduced time to market and costs by shrinking the R&D cycle
• Solid answers when existing solutions are not feasible, too expensive, or represent too great a trade-off